The platform is rolling out a new feature that enables them to cut down on the amount of AI-created media appearing in their timelines. This initiative comes as the service revealed that it now features over 1 bn content made with AI.
Testing and Rollout
This change is undergoing trials over the coming weeks before a global rollout. This shift aligns with a increase in content created by AI, fueled by new AI video creators.
AI Content on Other Platforms
Recent reports that nearly a tenth of the most rapidly expanding channels on another major platform exclusively feature content made by AI. A considerable share of this content is considered “AI slop”, a phrase for substandard, mass-produced content that is typically absurd or surreal.
Our research shows that numerous viewers like content produced via AI tools, including digital art to educational videos, and we want to offer the community the power to see more or less of that, based on their own likes,” stated a spokesperson.
Volume and Proportions
The platform disclosed that there are currently 1.3bn videos on its service identified as AI-generated. Overall, in excess of 100 m pieces of content are submitted to the service daily, making AI-generated material a limited percentage of its overall inventory.
User Control Features
Users will be capable of decrease or raise the volume of artificial media they view by opening the content preference option in the platform and selecting AI-made media. Further subjects that can already be modified under the setting encompass news, clothing, cosmetics, and dance.
Platform Guidelines
TikTok’s guidelines require users to identify convincing artificially created content, and it prohibits malicious fake videos of well-known individuals or emergencies. Any believable AI-generated clip that is unmarked can be taken down under its user guidelines.
Furthermore, the app will now add an “AI-made” label to content created with its proprietary AI systems, or identified by an industry-wide initiative for identifying content made by AI. This action is designed to deter users from seeking to evade the tagging system.
Educational Initiatives
The platform is additionally introducing a two million dollar educational fund for specialists and groups to create informative material about using AI responsibly. This project will assist educational bodies dedicated to teaching coding and technology.
Content Safety Approach
The platform has justified its moderation strategy, amid discussion over proposals to make redundant numerous safety staff in the UK. It is planning to eliminate a significant number of roles in its user protection division in the UK capital, with worker representatives and digital protection specialists raising concerns that people are being substituted by machine-led review.
A company official clarified that human moderation would remain essential, but AI can shield workers by removing the most harmful content prior to it has to be seen by people. TikTok announced a significant reduction in explicit and harmful content handled by human moderators over the past year due to intervention by its AI tools.
“We think that it’s essential to combine humans and technology to ensure user safety,” the official commented. “We’ll have people as involved in the system, but we further consider it’s highly necessary to limit contact with unsafe media as rapidly, which is the area in which a extensive automated help is proving valuable operate efficiently.”
